The definitive founder and operator resource for the upcoming Black Friday / Cyber Monday season. Put your brand in front of the DTC and CPG operators building the next generation of category leaders, before BFCM prep season heats up.
Sponsorship of the BFCM Operators Playbook puts your brand alongside the founders, operators, and data driving DTC and CPG this season. Feature pages, evergreen content on 1800DTC.com, social distribution across our channels, and direct access to the lead list of engaged operators who download the playbook. Two tiers, fourteen total spots, and a clear framework for what you give and what you get.
Built for DTC and CPG founders and operators from $1M to $100M+. Distributed across the 1800DTC ecosystem (newsletter, site, socials, and partner networks), starting the moment the playbook goes live.
Two tiers, both with feature pages, evergreen content placement, and lead list access. Pick the scale that fits your goals.
Own the top of the playbook. Co-branded placement as "Presented by 1800DTC x [Your Brand]" across the gated landing page, home page, and newsletter takeover, plus dedicated social and first access to the reader lead list.
Best for: brands ready to own the moment.
Own a chapter aligned to your category or expertise. Featured page in the chapter, logo placement as "In Collaboration with [Your Brand]", evergreen article on 1800DTC.com, and inclusion in launch-day social roundups.
Best for: brands aligned to a specific category.
Sponsors who move meaningful volume through their UTM tracking link unlock joint sponsorship of an upcoming 1800DTC event.† High-quality distribution earns high-value placement. This is our way of investing back into the sponsors investing in us.
Tier 1 sponsors hitting 80+ leads through their UTM link earn joint sponsorship of an upcoming 1800DTC event.
Tier 2 sponsors hitting 120+ leads through their UTM link earn joint sponsorship of an upcoming 1800DTC event.
† Event to be agreed upon at a later date based on availability and scheduling.
From confirmation to publication, clear windows and clear deliverables. Here's how it moves.
Sponsorship agreement signed and chapter-specific questionnaire sent to guide your feature page content.
Chapter-specific questions frame your asset delivery and content creation, tailored to the chapter you're sponsoring.
Page content, logo files, and any data contributions delivered within 3–5 days after questionnaire. Invoice sent on receipt.
Review and approve final chapter content within the sign-off window. Payment due on asset delivery.
Publication across 1800DTC and partner networks. Your LinkedIn + newsletter distribution rolls out per requirements.
Reach out and we'll get you locked in with the tier that fits your goals.
Check Out Our Previous Playbook →